Monitor your brand or stay in the dark
So part of what we do is brand monitoring, for mentions about “audana” – this is set-up so when content is published about my target key-phrase “audana”, and Google finds it, I get an email...
View ArticleI Don’t Like Your Company: Mobilising Communities
We are experiencing a fundamental shift in how we communicate individually, collectively and collaboratively. As an obvious example it is practically impossible to sit within a group of people, no...
View ArticleSocial media traffic doesn’t exist
Social media traffic: building a community Forget that title already, it’s something which will just confuse you and lead you up the garden path of a low traffic site. Social media is not about...
View ArticleGoogle’s 200 Ranking Factors
Google’s 200 Ranking Factors Do you like really big lists? Well, it’s your lucky day as I’ve stumbled across an enormous infographic relating to Google’s 200 Ranking Factors over on entrepreneur.com....
View ArticleThe Minimalist Guide To Customer Relationship Management
Customer Relationship Management (CRM) is both a term for software that accumulates and disseminates customer information as well as a business strategy that is designed to improve the quality of the...
View ArticleHow Safe Is Your Business From Bad Reputation: 5 Simple Strategies To Cope
How safe if your brand online? Reputation is a concept that every business must place at the centre of their offerings. Good reputation is everything in the business world and especially so for the...
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